Position: Digital Marketing Specialist
Location: Qujing, Yunnan Province
Responsibilities:
1. Develop and implement digital marketing strategies to increase brand awareness and drive online traffic.
2. Manage and optimize digital advertising campaigns on various platforms such as social media, search engines, and display networks.
3. Create engaging and relevant content for social media channels to engage with the target audience.
4. Analyze campaign performance and provide insights to improve ROI.
5. Monitor industry trends and competitors' activities to stay up-to-date with the latest digital marketing strategies.
6. Collaborate with cross-functional teams to ensure marketing efforts are aligned with overall business objectives.
Requirements:
1. Bachelor's degree in Marketing, Communications, or related field.
2. Proven experience in digital marketing, with a focus on social media management, SEM, and content marketing.
3. Strong analytical skills and proficiency in data analysis tools.
4. Excellent written and verbal communication skills in both English and Chinese.
5. Ability to work independently and manage multiple projects simultaneously.
6. Experience in the e-commerce industry is a plus.
If you are passionate about digital marketing and have the skills required for this role, we would love to hear from you. Please submit your resume and a cover letter outlining your relevant experience and qualifications.
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